News & Insights

Strategies, insights, and playbooks for dominating your brand visibility across ChatGPT, Claude, and other language models.

SearchSeal is Live
Case Study

SearchSeal is Live

Track what AI platforms say about your brand. Launching today so I can spend Valentine's Day with my wife tomorrow.

February 13, 20264 min read
Your Intro Paragraph Determines Whether AI Search Engines Cites You
Playbook

Your Intro Paragraph Determines Whether AI Search Engines Cites You

44.2% of LLM citations come from the first 30% of a page. Your intro paragraph is your best shot at getting cited by ChatGPT and Perplexity.

February 28, 20265 min read
Why Your Google Rankings Are Up But Your Traffic Is Down
Playbook

Why Your Google Rankings Are Up But Your Traffic Is Down

Google AI Overviews now reduce clicks by 58%. Your rankings aren't broken, the click economy is. Here is what to do about the great 'decoupling'.

February 28, 20265 min read
AI Search KPIs: What to Measure When Clicks Don't Matter
Playbook

AI Search KPIs: What to Measure When Clicks Don't Matter

93% of AI Mode sessions end without a click. Traditional SEO metrics are breaking. Here are the new KPIs that matter for AI search visibility.

February 27, 20265 min read
Hotel SEO in 2026: Why AI Visibility Is Now Essential
Playbook

Hotel SEO in 2026: Why AI Visibility Is Now Essential

Hotel SEO in 2026 isn't about ranking on Google. It's about getting recommended by AI. Here's a checklist for hotel marketers.

February 27, 20263 min read
SearchSeal - Impressionist painting of a grand hotel facade at sunset
Guide

The Hotel Marketer's Guide to AI Search Engines

Travelers ask ChatGPT for hotel recommendations before checking Booking.com. Learn how to get your hotel recommended by AI search engines.

February 26, 20265 min read
Perplexity Abandons Ads and What That Means for AI Visibility and GEO
News

Perplexity Abandons Ads and What That Means for AI Visibility and GEO

Perplexity killed ads to protect user trust. ChatGPT launched them the same week. AI search is splitting into two camps, and your GEO strategy needs to account for both.

February 20, 20264 min read
Why PR Agencies Need AI Visibility Tracking in 2026
Playbook

Why PR Agencies Need AI Visibility Tracking in 2026

77% of users now search on ChatGPT. PR agencies need to track what AI says about their clients. Compare SearchSeal, Peec AI, Semrush for agency workflows.

February 16, 20265 min read
Why Generative Engine Optimization (GEO) Is the Right Term
Playbook

Why Generative Engine Optimization (GEO) Is the Right Term

Profound argues AEO is better than GEO. At SearchSeal, we're sticking with Generative Engine Optimization.

February 11, 20263 min read
How to Get Your Brand Recommended by Claude
Playbook

How to Get Your Brand Recommended by Claude

Claude is gaining traction for research and business decisions. Here's how to increase your brand's visibility in Claude's recommendations and responses.

February 10, 20266 min read
How to Get Your Brand Recommended by Google Gemini
Playbook

How to Get Your Brand Recommended by Google Gemini

Google Gemini is becoming a key discovery channel. Here's how to optimize your brand's visibility so Gemini recommends you when users ask for solutions in your category.

February 10, 20266 min read
Why Is My Business Not Visible in AI Search?
Playbook

Why Is My Business Not Visible in AI Search?

If your brand doesn't appear when people ask ChatGPT or Gemini for recommendations in your category, here are the five most common reasons and how to fix them.

February 6, 20264 min read
What Is an AI Visibility Score? The New Metric Marketers Need to Track
Guide

What Is an AI Visibility Score? The New Metric Marketers Need to Track

AI visibility score measures how often and how favorably AI platforms like ChatGPT and Gemini mention your brand. Here's what it means and why it matters.

February 6, 20263 min read

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