The questions your customers ask
Choose questions that match the services, industries and locations you want to be found for. These are examples to adapt, with no measured results: “Who are the best [specialty] consultants for [industry] in [city]?” “How do I choose a [specialty] consulting firm?” “[firm] vs [rival] for [project type]?” “What does a [specialty] engagement cost?”
You choose which questions to track. Keep each one specific enough that its saved answers are useful when you review a service or comparison page.
What we check every day
Every paid plan checks every chosen question daily on Google AI Overviews, ChatGPT, Gemini and Perplexity. SearchSeal saves each answer with its date, full text, brand mentions and returned source links. You can see which rivals appear, including questions where a rival is named and your firm is absent.
Google AI Overviews checks use the question's country and language. If Google shows no overview that day, nothing is saved. Answers vary between runs, so AI search visibility tracks how often your firm appears over time.
The pages and fixes to review
Start with service pages, case studies, comparison pages and pages that answer a buyer's selection questions. In Actions, Improve a page and Correct a fact can address existing content on your site. Write a page can address a missing page, while Get indexed and Unblock search bots address access problems.
Get listed covers opportunities on analyst and directory sites, tagged Elsewhere. Fixes on your domain carry the Your site tag. Each fix includes evidence, a page URL and a draft or brief your team can review. SearchSeal ranks fixes by impact.
What SearchSeal does not measure
We do not measure leads, pipeline or proposals, and we do not write case studies. SearchSeal shows saved answers and the page links returned with them through source tracking. A returned link does not prove the answer used or cited that page.
Before and after comparisons show changes in answers after a fix. Other changes can affect those numbers, and nothing proves that your edit caused a change or guarantees a recommendation.
Several locations, agencies and reporting
Brands are unlimited on every plan, with questions pooled across them. For several offices or service markets, choose questions with the relevant [city] or [region]. Google AI Overviews collection still follows the question's country and language.
A Monday email per brand includes visibility, top actions and changes, with a read-only share link for an owner or client. Agencies can use that link for client reporting. Pro and Max include unlimited team members. Compare question allowances and access on pricing.
FAQ
Can we compare our firm with named rivals?
You can track up to 25 rivals per brand on every plan. SearchSeal shows share of answers per AI tool and questions where a rival appears without your firm.
Does every mention have a position?
A position is saved only when the answer contains a numbered or ranked list. Other answers can name your firm without assigning it a position.
When can we compare answers after a fix?
Marking a fix Done snapshots the preceding 14 days, with the after snapshot taken 14 days later. Each window needs at least 10 answers from at least 3 questions, or at least 20 answers from fewer questions; otherwise it says not enough data.
What does the free site check tell us?
It identifies your brand, category and up to four suggested rivals from public information without an account. It does not measure AI answers or give a score.