SearchSeal vs Umami
Umami is open-source privacy-focused analytics with self-hosting or cloud, events, funnels, journeys, retention, goals, revenue and APIs.
How SearchSeal and Umami differ
Umami and SearchSeal both provide lightweight privacy-friendly analytics without cookies. Umami offers open-source self-hosting, deeper behavior insights and optional managed cloud. SearchSeal adds separate AI crawler evidence and robots.txt context.
Umami measures
- Pageviews, visitors, sessions, sources, campaigns, devices and countries
- Custom events, goals, funnels, journeys, retention and revenue insights
- Anonymous session activity, performance metrics and optional session replay
- First-party analytics through self-hosted or managed cloud deployment
SearchSeal measures
- Pageviews, privacy-safe daily visitors and sessions, and acquisition sources
- Human referrals from AI products, goals, conversion rates and same-day attributed revenue
- Real requests from AI crawlers, including requested paths and HTTP outcomes
- Observed evidence with explicit limits: crawler unknown is never rendered as zero
Side by side
| Decision factor | Umami | SearchSeal |
|---|---|---|
| Primary job | Open-source web and behavior analytics | Simple hosted analytics with separate crawler evidence |
| Deployment | Self-hosted or Umami Cloud | Hosted SearchSeal with connected data sources |
| Behavior analysis | Funnels, journeys, retention, cohorts and optional replay | Goals, sources, conversions and same-day revenue |
| Privacy | No cookies, cross-site tracking or personal data collection | No cookies, raw IP retention or cross-day visitor identity |
| Crawler evidence | Browser and server event analytics focus on visitor activity | A dedicated record of AI crawler requests and outcomes |
When Umami fits
You want open-source control, self-hosting, deeper behavior analysis or a managed cloud edition of the same platform.
When SearchSeal fits
You want a hosted, narrower analytics product that keeps AI crawler requests and access context beside human outcomes.
Choose Umami for ownership and behavior depth. Choose SearchSeal for crawler evidence.
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SearchSeal is in private beta. Public plans and pricing will follow.