SearchSeal vs Umami
Umami is open-source privacy-focused analytics with self-hosting or cloud, events, funnels, journeys, retention, goals, revenue and APIs.
Umami and SearchSeal both provide lightweight privacy-friendly analytics without cookies. Umami offers open-source self-hosting, deeper behavior insights and optional managed cloud. SearchSeal adds separate AI crawler evidence and robots.txt context.
Umami measures
- Pageviews, visitors, sessions, sources, campaigns, devices and countries
- Custom events, goals, funnels, journeys, retention and revenue insights
- Anonymous session activity, performance metrics and optional session replay
- First-party analytics through self-hosted or managed cloud deployment
SearchSeal measures
- Pageviews, privacy-safe daily visitors and sessions, and acquisition sources
- Human referrals from AI products, goals, conversion rates and same-day attributed revenue
- Real requests from AI crawlers, including requested paths and HTTP outcomes
- Observed evidence with explicit limits: crawler unknown is never rendered as zero
Side by side
Primary job
Umami
Open-source web and behavior analytics
SearchSeal
Simple hosted analytics with separate crawler evidence
Deployment
Umami
Self-hosted or Umami Cloud
SearchSeal
Hosted SearchSeal with connected data sources
Behavior analysis
Umami
Funnels, journeys, retention, cohorts and optional replay
SearchSeal
Goals, sources, conversions and same-day revenue
Privacy
Umami
No cookies, cross-site tracking or personal data collection
SearchSeal
No cookies, raw IP retention or cross-day visitor identity
Crawler evidence
Umami
Browser and server event analytics focus on visitor activity
SearchSeal
A dedicated record of AI crawler requests and outcomes
When Umami fits
You want open-source control, self-hosting, deeper behavior analysis or a managed cloud edition of the same platform.
When SearchSeal fits
You want a hosted, narrower analytics product that keeps AI crawler requests and access context beside human outcomes.
Choose Umami for ownership and behavior depth. Choose SearchSeal for crawler evidence.
Related comparisons
Simple website analytics with AI visibility built in
See visitors, sources, goals, revenue, and AI referrals, plus separate crawler evidence.
Free under 1,000 pageviews a month on a single site. No credit card.